There are many reasons from which a solid bond can be. formulated between a real estate agent and a client. Once that bond is formed, there is no telling how far that relationship may go. In fact, I know of personal situations where the relationship has bIossomed into personal friendships and repeat business relationshiPs that have lasted over 20 years.

Statistics prove that many things can come in the way of an on-going relationship. but most of the time the reason boils down to lack of care or poor communication. Surprisingly. there are not nearly as many cases of dishonesty. bad business ethics or lack of proper business practice as one might expect.

The element of communication starts from the very day in explaining the market, explaining pricing.. using comparable sales, discussing closing costs, the physical inspection process, and the entire buying and selling escrow procedure.

The next part of good communication between a seller and a listing agent is feedback. Sellers like to know what potential buyers and other agents are saying about their property after a showing, and the sellers also like to receive constructive tips on what to do to make their home more attractive and marketable. As market conditions change or new homes come on or off the market. sellers like to be kept informed - whether its good news or bad news. Sales, new listings. price reduction, etc.. are all pertinent and of interest to the typical seller.

Once there is an accepted offer, sellers still like to be updated continually as to any information pertinent to the transaction including the physical inspection process and consummation process of the buyer's financing contingency.

Escrow instructions deserve communication and special attention to detail. A good agent will proofread escrow instructions, keep his or her client in the loop, keep the client informed as to the progress that is being made to eliminate contingencies, and see the transaction through to the closing. Then at closing, the agent will stand ready to discuss the closing statement and any last minute questions that still remain.

Finally, there will be another phone call to remind the client that even though the transaction has closed, the services offered are never ending and that at anytime a real estate related question comes to mind, the client should not hesitate to call.

A good agent stays in touch several times a year. Starting with a week or two after the closing particularly with a buyer to see to it that everything is okay. If there is a problem. a good agent will get the problem solved after he or she has received his or her commission check.

Good communication is the way to good business. A good agent who believes in building relationships for life knows that communication is the number one ingredient to repeat customers and referrals.